Mail Unleashed with Rory Sutherland
Welcome to Mail Unleashed. Hosted by marketing legend and Vice Chairman at Ogilvy UK Rory Sutherland, this series goes in-depth with some of the world’s top marketing greats about their experiences with the hugely effective marketing channel, direct mail.
Mail Unleashed is brought to you by Marketreach, champions of mail media. We help brands and agencies unleash the magic of mail.
Latest Episode
Ep 15: Mail puts the fun in insurance with Ed Birth (13.01.2026)
Previous Episodes
- Ep 14: Use behavioural science to unlock campaign potential with Richard Shotton
- Ep 13: Mail's trust advantage in banking with Margaret Jobling
- Ep 12: Ogilvy's Kate Wheaton on using personalisation for more engagement
- Ep 11: Why top brand loyalty programmes feature mail with Natalie Milner
- Ep 10: Mail is a ‘super touchpoint’ with Andrew Tindall
- Ep 9: How AI powers direct mail to drive results with Luke Whitehorn
- Ep 8: Tangible mail: the key to unlocking digital brand growth
- Ep 7: From Screwfix to Trainline: Jo McClintock on growing brands with mail
- Ep 6: Focus on creativity to grab attention and spark engagement with ECD Jack Gallon
- Ep 5: Mix mail and digital media for best results with Seema Kumari
- Ep 4: Why marketers are turning to mail to deliver cut-through with Ellie Norman
- Ep 3: Create impactful campaigns fueled by data with former Boots CMO, Pete Markey
- Ep 2: Boost retention and drive digital transformation with Tony Miller
- Ep 1: Improve brand loyalty and retention with Lis Barton
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