The Girls in Marketing Podcast
The Girls in Marketing Podcast provides practical tips and tricks for people starting out in the marketing industry. It also covers digital marketing news and shares expert advice from marketing professionals. The show discusses how to build a career in marketing and how the industry can be changed for the better. Listeners hear actionable insights and conversations aimed at helping marketers grow.
Episodes
S6 Ep 10 - The End of The Girls in Marketing Podcast 💔
Welcome back to The Girls in Marketing Podcast for one last time 🥹In this final episode, we’re reflecting on the incredible journey this podcast has taken us on. We’re talking about where it all started, how the podcast has evolved with our community, the highs and lows along the way, and some of our favourite episodes and guests that made a lasting impact.Plus, we’re opening up about the decision
S6 Ep9 - AI Overload, DM Updates & Nostalgic Marketing Wins
Welcome back to The Girls in Marketing Podcast!In this episode, we’re diving into the latest AI updates and platform features shaking up the marketing world. From Google’s new AI Marketing Advisor to Instagram’s fresh DM tools, we’re breaking down what these innovations mean for marketers and creators alike.Plus, we’re talking about the power of nostalgic marketing, the evolving role of social med
S6 Ep8 - Spotify Updates, TikTok Career Advice & Why Gen Z Buys Without Thinking
Welcome back to The Girls in Marketing Podcast!In this episode, we’re diving into the latest platform updates and Gen Z insights you need to know about. From Spotify’s new podcast features to TikTok’s career advice initiative, we’re breaking down what these shifts mean for marketers.Plus, we’re unpacking Gen Z’s impulse buying habits, how they use shopping as stress relief, and what brands can do
S6 Ep7 - AI Dolls, New Canva Features & What Gen Z Actually Cares About
Welcome back to The Girls in Marketing Podcast! In this episode, we’re diving into the latest marketing news that’s got everyone talking - from the rise of AI dolls on LinkedIn (yep, that’s a thing) to the newest updates from Canva’s Create event. We’re also breaking down the Gen Z trends that brands really need to pay attention to including ethical branding, social media habits and travel inspira
S6 Ep6 - Meta Drama, April Fool’s Campaigns & Career Advice You Actually Need
Welcome back to The Girls in Marketing Podcast!This episode is a packed one -from our biggest takeaways at Advertising Week Europe to the rising trend of employee-generated content, we’re diving into what’s hot in the marketing world right now.We unpack Meta’s controversial ad-free subscription model, Instagram’s latest social updates, and what consumers really want based on fresh research. Plus,
S6 Ep5 - AI-Generated Chaos, Giant Newspaper Campaigns & Brands Killing Their Products
Grab a ticket Advertising Week Europe 2025 here.Welcome back to The Girls in Marketing Podcast!In this episode, we’re breaking down Instagram’s controversial AI-generated comments and exploring Google’s latest privacy move with shielded emails. We also dive into TikTok’s push for longer videos, the growing debate around AI and copyright, and the mental health challenges facing marketers today.Plus
S6 Ep4 - Making an Impact: International Women's Day, High Profile Rebrands & Measuring Creative Campaigns
Welcome back to The Girls in Marketing Podcast. In this episode, we’re spotlighting powerful International Women’s Day campaigns, including Tony’s Chocolonely, “See What She Sees,” and Refuge’s “Red Flag” initiative. We’re also unpacking major updates, including Instagram’s standalone Reels app, Google’s AI-powered shopping, LinkedIn’s new connections-only feed, and Meta’s Community Notes.Plus, we
S6 Ep3 - What's Next in Digital: YouTube's Future, TikTok Music Takeover & Google's AI Career Coach
Welcome back to The Girls in Marketing Podcast!In this episode, we’re exploring the latest updates in social media and tech, from YouTube’s plans for the future to TikTok’s growing influence on the music industry. We’re also breaking down Instagram’s new dislike button and Google’s AI-powered career tool, Career Dreamer.What do these changes mean for marketers and content creators? And how can pro
S6 Ep2 - Marketing is Overwhelming: Burnout, AI Takeovers & Getting Hired in Marketing
Welcome back to The Girls in Marketing Podcast!In this episode, we’re diving into the latest things shaking up the marketing world, from the battle between X and Threads to the growing burnout crisis in the industry. What do these changes mean for marketers navigating marketing and job market uncertainty? And how can professionals stand out in a competitive landscape while protecting their well-be
S6 Ep1 - Social Media Chaos: The TikTok Ban, Instagram's Identity Crisis & Building Brand Loyalty
Welcome to Season 6 of The Girls in Marketing Podcast 🎉
We’re kicking things off with a deep dive into the latest social media shake-ups, from the potential TikTok ban to Instagram’s ongoing identity crisis. What do these changes mean for marketers, brands, and creators? And how can businesses build long-term brand loyalty in a world where platforms are constantly evolving?
Chapters:
00:00 Welco
The Girls in Marketing Podcast is BACK
After a little break, we’re back with a brand-new season of The Girls in Marketing Podcast!
In this episode, we’re catching you up on everything we’ve been up to: where we’ve been, the exciting projects we’ve worked on, and our reflections on some of 2024’s most interesting marketing campaigns, trends, and news.
Plus, we’re spilling all the tea about our fresh new format and new set for the sea
Girls in Marketing Season 5 Wrapped! A Round-Up of Your Favourite Marketing Podcast
We’re not crying, you are…
Welcome to the final episode of The Girls in Marketing Podcast Season 5! Today, Olivia sits down to revisit your favourite podcast episodes from this season.
It’s no secret that Season 5 has officially been the biggest season of The Girls in Marketing Podcast so far, hitting 150,000 listens!
It’s been an amazing season filled with marketing advice from the best minds
Prioritising Wellbeing and Mental Health as a Marketer | Girls in Marketing Podcast
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Welcome back to The Girls in Marketing Podcast! In this episode, we discuss the critical yet often overlooked aspect of a successful marketing career - your mental health.
Learning to prioritise and invest in your personal wellbeing as a marketer is tough, especially in a world where it is so difficult t
Should You Prioritise Purpose OVER Profit? Marketing with Impact with Sophie Lee
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Welcome to another episode of The Girls in Marketing Podcast.
Today, we are joined by our final guest of Season 5 and it’s a special one.
Joining us today is Sophie Lee, the incredible founder of Electric Peach, a decentralised brand and marketing agency working with some of the top talent in the industry.
Sophie has had an amazing journey in the mar
Networking with Intention: The Do’s and Don’ts of Networking
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Welcome back to another episode of The Girls in Marketing Podcast!
In today’s team episode, we dive deep into the world of networking. We’ll be discussing the essential skills you need to build and maintain a thriving professional network including what you should do and what you shouldn’t do at networ
Meet the ITV Genius Behind Love Island’s Global Brand Marketing Success, Lauren Watson | Girls in Marketing
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Welcome to another episode of The Girls in Marketing Podcast!
Today, we're diving deep into the world of branding with a special guest who has played a pivotal role in transforming a popular UK reality show, Love Island, into a brand recognised across the globe.
Lauren Watson has worked on the branding for your favourite shows, such as Love Is
How to Move into a Marketing Career: The Episode for Career Changers
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Are you considering a career change into marketing but don't know where to start?
Join us in this insightful episode all about career-changing into marketing, where we unpack everything you need to know about making a successful transition. From identifying transferable skills to gaining relevant experien
Managing Your Money as a Marketer: From Salary Negotiations to Freelancing
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Money is a taboo topic for many. However, that stops today.
In this exclusive episode of the Girls in Marketing Podcast, we tackle the financial challenges faced by you in a Girls in Marketing community Q&A. We asked for your questions on Instagram and you sent in your problems.
Topics covered in this episode include:
- Pricing yourself as a marketer
Enhancing Your Employability As a Marketer and Unlocking New Career Opportunities
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How can you make yourself more employable in the marketing world?
In today’s job market, it’s never been more important to stand out but how can you do that in a market so saturated? In this episode of The Girls in Marketing Podcast, we show you how.
From creating your own career experience to identifying new opportunities, we discuss our own journeys int
Integrating SEO and Marketing, Building a Digital Community and Working for Yourself with Areej AbuAli, Founder of Women in Tech SEO
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Welcome back to another episode of the Girls in Marketing Podcast! Today, we have a special episode with the founder of one of the most powerful marketing communities around, Areej AbuAli.
Areej initially made a name for herself in the SEO world working with huge household names such as Zoopla and Papier. Areej is also the brilliant mind behind Women in Te
Is Work/Life Balance a Myth? How to Balance Everything as a Marketer
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Welcome to the Girls in Marketing Podcast! We are talking all about work/life balance and how to balance everything as a marketer.
It's a tricky skill to master and a perfect balance isn't always achievable, as discussed by the Girls in Marketing Team.
In this episode, we discuss:
Achieving a work/life balance
How to balance your role as a marke
Spilling the Tea on Influencer Marketing in the Beauty Industry with Lauren Stretch from Facetheory | Prev TooFaced and Revolution
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Today, we have an influencer marketing special for you on the podcast. We are joined by Lauren Stretch, Head of Influencer and Social Marketing at FaceTheory.
With a background spanning across a range of beauty and fashion roles, Lauren has leveraged her fascination with influencer marketing to build a career she loves.
Lauren has worked on some pretty cool in
The Vanity Metric Trap: Finding Value in Digital Marketing Data | The Girls in Marketing Podcast
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In the world of marketing, it's easy to get distracted by vanity metrics. Those flashy numbers may look good on paper but they can sometimes fail to translate into meaningful
Monzo's Social Media Success Story: Marketing Insights from Monzo's Social Media Lead, Richard Cook
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Gain exclusive access to the social media strategies, tactics, and lessons that have propelled Monzo's social media success as a disrupter bank.
In this episode of The Girls in Marketing Podcast, Olivia sits down with social media royalty, Richard Cook, Social Media Lead at Monzo Bank, a
Reacting to YOUR Marketing Confessions with The Girls in Marketing Team
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Welcome back to another episode of The Girls in Marketing Podcast! Today, we are diving into your marketing confessions.
Back in March, we hosted an IRL event in London and we had a confessions box for our community to take part in it’s safe to say you didn’t hold back…
From the hilarious to t
The Adanola Approach: Perfecting Your Performance Marketing with Lily Thistlewood, Head of Performance Marketing at Adanola | Prev The Very Group
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Welcome back to The Girls in Marketing Podcast!
In this episode, we're diving deep into the world of performance marketing with a true trailblazer, Lily Thistlewood, the Head of Performance Marketing at Adanola.
Adanola is one of the hottest brands right now and the athleisure brand has take
Personal Branding: Overrated Or Essential?
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In the age of social media influencers and digital networking, the concept of personal branding has become more popular. But is it truly necessary for success, or is it overrated? In this episode, we dive deep into the debate surrounding personal branding and give you our opinions.
Through discus
Building Your Marketing Career: Tips and Insights from a Marketing Strategist with Anna Jones
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Welcome back to another episode of The Girls in Marketing Podcast!
In this episode, we sit down with Anna Jones, a marketing strategist and Founder of Your AJency, to delve into her inspiring journey from the world of retail to agency life.
Anna shares her invaluable insights and experiences on h
Marketing to Gen Z: How to Get The Attention of the New Generation
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This week on The Girls in Marketing Podcast, we're talking about how to market to the new generation, Gen Z.
With their unique behaviours, preferences and soaring screentime, capturing the attention of this new generation is both an art and a science. It's difficult to get right.
Listen to
The Power of Strategic Storytelling for Your Personal Brand on LinkedIn | Lara Acosta
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In this episode of The Girls in Marketing Podcast, join us as we dive into the world of personal branding on LinkedIn with Lara Acosta.
Lara, one of the most influential voices on LinkedIn, shares her insights on how to harness the power of storytelling to elevate your personal brand on the world
TikTok: Is The Social Media App Still on the Rise? | The Girls in Marketing Podcast
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The average TikTok user opens the app 19 times per day.
It's safe to say TikTok has quickly taken over most of our lives. As the app continues to dominate the digital space, many of us wonder: Is TikTok still on the rise, or has it reached its peak?
Join some of The Girls in Marketing Team in thi
From innocent drinks to Surreal Cereal: A Blueprint for Viral Marketing Success with John Thornton
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If there is someone who can make anything go viral, it’s John Thornton.
John is senior creative at SURREAL Cereal and ex-Social Media Manager at innocent drinks.
With a whole array of creative marketing campaigns under his belt, John takes an out-of-the-box approach to all of his campaigns and it p
The True Impact of International Women's Day in Marketing | Girls in Marketing
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This week, we have an International Women's Day special for you.
At Girls in Marketing, International Women's Day is an awareness day close to our company values. We strive every day to champ
Exploring the Future of SEO: A Multi-Platform Journey from Google to TikTok with Tasha Antwi
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Today, we have an SEO marketing special for you!
In this episode, we’re joined by SEO & Search Strategy Consultant, Tasha Antwi, who has worked with brands like LEGO, Gucci, and Rise
Making Every Penny Count: Low-Cost vs High-Cost Marketing Campaigns
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Does budget actually affect the success of your marketing campaign?
In this team episode, we discuss low-budget marketing campaigns to give some inspiration to those of us who don't have a million-pound marketing budget to pl
Email Marketing Expert: “Don’t Track Your Open Rates”, The Secret to Opens, Clicks and Conversations with Beth O'Malley
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We're so excited to be joined by Beth O'Malley on The Girls in Marketing Podcast for this episode.
Beth is the self-confessed ‘Queen of CRM’, she runs her own agency called Astral Digital, specialising in email marketing and strategy.
This
Is this the END of Influencer Marketing as We Know It?
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Is Influencer Marketing nearing the end?
There's no denying that the influencer industry is changing as we know it.
With huge influencers like Molly Mae, Grace Beverley and Steve
Lounge Underwear's Creative Genius: Lessons in Creativity with Jo Bird, Creative Lead at Lounge | Prev Gymshark
Today, we have Jo Bird on the Girls in Marketing Podcast!
Jo is the Creative Lead for Lounge, the disruptive lingerie brand taking the industry by storm.
From working at e-comm powerhouses like Gymshark and Lounge, Jo shares some practical insights into how to be your most creative self. We’re hoping you can take lots of knowledge and practical takeaways from today’s episode including insight int
Building a Career in Marketing *The Unconventional Way* | The Girls in Marketing Podcast
Everyone's career journey in the marketing industry is different. Some of us study marketing at universities while others opt for a more unconventional route, such as an apprenticeship.
The Girls in Marketing team has various journeys into the marketing world, with some starting as marketing freelancers whilst others have a marketing degree.
We've sat down today to talk through our car
0 to 350K Followers in UNDER 3 Years: Building a Marketing Community with Olivia Hanlon, Founder of Girls in Marketing
Welcome back to The Girls in Marketing Podcast!
Girls in Marketing is one of the biggest marketing communities out there, with a following of over 350,000+ marketers.
The online community was started in 2019 by Liverpool-based, Olivia Hanlon, with no idea about its impact on the marketing industry many years later.
Today, our Founder and CEO, Olivia Hanlon, is in the podcast hot seat and is re
The BEST Christmas Marketing Campaigns of 2023 | Asda, Iceland and More | Girls in Marketing
Welcome to a festive edition of The Girls in Marketing Podcast! Today, we’re sitting down to discuss some of the team’s favourite Christmas marketing adverts of 2023.
From heartfelt charitable ads to light-hearted supermarket skits, we cover a broad range of Christmas ads! So grab a cosy cup of something warm and listen to this exclusive edition of The Girls in Marketing Podcast.
We’ll be back
The Girls in Marketing Podcast: Season 4 Wrapped
It's the final episode of season 4 of The Girls in Marketing Podcast 🥳
This season has been an absolute rollercoaster and we can't believe it's over already! We’ve had guests from incredible brands who shared their insights and expertise on a range of marketing topics so if you haven’t already, go back and dive into some of this season’s episodes.
We can’t thank you enough for liste
A Deep Dive Into Influencer Marketing with Fadzi Nyama
Welcome back to The Girls in Marketing Podcast!
Today's guest is an expert in Influencer Marketing and Social Media. Fadzi Nyama has become an industry leader in the influencer space with a huge passion for educating brands and content creators about how to build valuable communities and partnerships that work.
Going from freelancer to founder of social media and talent agency, Handled Age
The Power of Using Memes in Your Marketing Strategy
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Wondering if you should be using memes within your marketing strategy? Getting FOMO from seeing your competitors getting involved with meme-able events? If you've ever wondered whether memes are relevant to your marketing strategy, today's episode is for you.
This ep
Connecting Your Community Through In-Person Events with Justin Clark & Lee Benecke | SocialNorth
Welcome back to The Girls in Marketing Podcast!
Today, we are joined by TWO special guests and close friends of Girls in Marketing, Justin Clark and Lee Benecke.
Between them, Justin and Lee have a wealth of marketing experience and knowledge which makes this a great episode. Together, the pair has founded SocialNorth, a company on a mission to connect the digital communities of the North of Eng
Is AI Going To Take My Marketing Job? ChatGPT, Bard and More
Welcome back to The Girls in Marketing Podcast!
Today, the Girls in Marketing team are sitting down to discuss a topic on everyone's lips right now... Artificial Intelligence (AI). AI is a scary topic to discuss for a lot of marketers but we're here to discuss the topic with you and let you know how we use AI ourselves within the marketing industry. It's clear that AI is here to stay
Dominating the World of Social Media with Grace Andrews | Diary of a CEO & Steven Bartlett
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Today, we have Grace Andrews on the Girls in Marketing Podcast!
Grace is the Marketing Director for The Diary Of A CEO & Steven Bartlett and is a well-known face in the world of social media. Running a community of millions across a range of social media platforms, Grace is your go-to person for socia
Snack Ep #24: Fostering a Positive Workplace Culture with Holly Clark | CultureShift
This week, we’re back with a special guest to talk all about positive workplace culture!
Holly Clark is Digital Media Executive at CultureShift, a company working to lead a positive change in organisational culture.
On today’s episode, we dive into how you can implement a positive workplace culture, how to prevent a bad culture and everything in between. If you’ve considered making a positive s
Mastering Copywriting as a Marketer with Ellie Perkins
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This week, copywriting expert, Ellie Perkins, joins us on the podcast! After founding her own copywriting and social media management agency, Write & Sunny, Ellie has become widely known for her copywriting expertise.
In this episode we’re talking about Ellie’s career journey into marketing, how she t
Snack Ep #23: B2B Influencer Marketing
We're back with another snack episode of The Girls in Marketing Podcast! This week's topic of discussion is B2B Influencer Marketing. Can influencer marketing be successful as a B2B practice?
In this episode, the Girls in Marketing Team talk about:
Types of influencer marketing
Business-to-business marketing
Examples of successful influencer marketing campaigns
Make sure to tune
Understanding your Customer Lifecycle with Amelia Cohen | Salesforce
On the Girls in Marketing Podcast this week, we are joined by Amelia Cohen who is a Solution Engineer for Marketing Cloud at Salesforce.
If you're wanting to learn about customer lifecycles, this episode is for you. Amelia has expertise in customer journeys and digital marketing and she helps clients develop and consult on effective marketing strategies for businesses within her role. She al
Snack Ep #22: Big Budget vs Small Budget Marketing
Do you have to have a big budget for a marketing campaign to be successful? Today, Olivia, Amy and Keira sit down to brainstorm campaign tips for any marketing campaign, big or small, and discuss whether big budgets are ever really necessary. This episode doesn't hold back on how brands can get involved with trends and the team provide some great examples of big and small-budget marketing camp
Channelling Brand Mission Through Purposeful PR with Florence Welke | LUSH
Today, we have Florence Welke on the Girls in Marketing Podcast. Florence is a Senior PR Strategist at Lush and is an advocate for aligning your personal values with the company you work for.
Lush made headlines when it became one of the first companies to leave Social Media back in 2021 and Florence discussed how this change was communicated to Lush employees and customers, whilst maintaining a
Snack Ep #21: Progressing into Management
Progressing into management is something that many of us are likely to want to do in our careers but where do you even start? Working in marketing is hard and navigating your way into a management position is super difficult. In today's episode, we dive into everything you might need to know about progressing into management no matter what point of your marketing career journey you are at.
In
Building Confidence and Resilience in your Career with Rosa Mitchell | connective3
Today, we are joined by Rosa Mitchell, Business Director at connective3, a digital marketing agency specialising in SEO, PR, content marketing, PPC, display, and more. Rosa is an advocate for growing confidence in the workplace and gives some tips and key takeaways for thriving in your marketing career.
This episode covers:
Confidence in the workplace
Favourite marketing campaigns
Digital PR
Snack Ep #20: Guess the Brand in 20 Questions
We’re back with another game of 20 Questions!
Our much-loved snack episode is back for Round 3 of Guess the Brand. We’ve played this game many times before and know how much you love playing along at home so we just had to bring another episode of this back.
Tune in, play along and let us know how you did!
If you're new around here, make sure you're following Girls in Marketing on socia
Creating Effective PR Campaigns with Rachel Allison | Axe & Saw
In today's episode, we are joined by someone who knows the PR world inside out! Rachel Allison is the founder of PR Agency, Axe & Saw, and someone who regularly advocates for Diversity, Inclusion & Equity in her work.
This episode covers:
Working in PR
Building your own agency
The difference between good and bad PR campaigns
Working for a small vs large agency
The evolution
Snack Ep #19: Is Social Media Making Us More or Less Social?
Social media has become a huge part of our lives and these days most of us couldn’t imagine life without socials. But in today’s episode, we wanted to discuss the good, the bad and the ugly of social media and ask ‘Is social media making us more or less social?’
This episode covers:
The evolution of social media
Social media platforms that have changed
Screentime and mental health
Using Soci
Marketing and Growing a Podcast with Gaby Mendes
This week, we're joined by the Founder of Talk Twenties, Gaby Mendes, who is growing the ultimate platform for twenty-somethings in the UK. In this episode, Gaby discusses what it has been like to grow an award-winning podcast whilst navigating life as an entrepreneur in your twenties.
Gaby discusses what she would do if she was setting up a podcast in today's environment and how you can
Snack Ep #18: Audience vs Community in Marketing | The Girls in Marketing Podcast
What’s the difference between audience and community? It’s been a debate for years.
Are they the same thing?
How do you build an online community?
Why is community so important?
So. Many. Questions.
In this week’s snack episode, we dive into the real difference between audience and community and why community is crucial for brands today.
Grab a snack and tune in to hear the Girls in Market
Behind The Scenes of the Creator Economy with Hannah Anderson | Kyma Media and ex Social Chain
Today, we're joined by Hannah Anderson, Managing Director of Kyma Media and Co-Founder of Social Chain, with Steven Bartlett and Dom McGregor.
Hannah spills the secrets behind today's creator economy, discussing the highs and lows of working in social media and what it is REALLY like to work with some of the biggest influencers around including GK Barry and KSI.
Topics discussed in this
Snack Ep #17: Marketing Agony Aunts
Meet your new Marketing Agony Aunts!
We asked our community to share their marketing dilemmas with us and in this episode we share our best advice as a team to help you navigate some of your biggest marketing problems.
This episode covers:
• Dealing with Imposter Syndrome
• How to deal with difficult feedback
• Management styles
• Where to find creative inspiration
Make sure you leave a like +
Harnessing the Power of Brand Ambassadors with Jodie Cruttenden | The GelBottle
Are you looking to get ambassadors involved with your brand? Tune in to this episode to see how one of the biggest nail care companies does this.
This week, we're back with another podcast episode all about using brand ambassadors to grow your brand. In this episode, Olivia sits down with Jodie Cruttenden who is Global Brand Ambassador Manager for The GelBottle, a leading brand in the nail car
Snack Ep #16: How to Start a Career in Marketing?
From career beginners to career changers, in this episode of The Girls in Marketing Podcast we cover tips and advice to help you start a career in marketing.
Listen in and find some inspiration to give your marketing career a kickstart!
This episode covers:
Untraditional routes into marketing
How to get started in marketing
Getting work experience
Changing your career into marketing
Grab
Progressing in Your Marketing Career with Becca Vines and Megan Lowry
In this episode of The Girls in Marketing Podcast, Olivia and Amy are joined by Becca Vines and Megan Lowry, two of our very own Girls in Marketing members.
We’re super excited to have Becca and Megan on the podcast and we going to talk about all things professional development and building a career in marketing.
Progressing in your marketing career is difficult and establishing the right direct
Snack Ep #15: Social Media Platforms That Disappeared
In this episode, we’re reminiscing on some of the social media platforms of yesteryear! From Clubhouse to Myspace, we discuss why some of these platforms aren’t around anymore and what we think they could have done differently to survive!
Grab a snack and relax or listen on the go to these short and sweet episodes by the Girls in Marketing Team.
If you're new around here, make sure you'r
Understanding Influencer Marketing with Natalia Cortazar
In this episode, Olivia sits down with Natalia Cortazar, Founder of The Good Egg Agency. The Good Egg is an influencer marketing agency leading the evolving creator economy at the moment. As well as a founder, Natalia is also a public speaker and podcast host. Natalia has worked on campaigns for some huge brands including H&M, TikTok and Pret and now works with some of the biggest influencers
Snack Ep #14: International Women's Day and Advocating for Women in the Workplace
Happy International Women's Day 2023! 🥰
Welcome to another snack episode of our Girls in Marketing Podcast. These episodes expose our team chats and office debates for the world to hear – and we want you to get involved! Grab a snack and listen to our 100% unedited and unfiltered opinions on marketing, social media, personal branding and more.
In this episode, we talk about the importance of Inter
Snack Ep #13: True or False? Debunking Marketing Myths
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Welcome to another snack episode of our Girls in Marketing Podcast. These episodes expose our team chats and office debates for the world to hear – and we want you to get involved! Grab a snack and listen to our 100% unedited and unfiltered opinions on marketing, social media, personal branding and more.
In this episode, we debunk common marketing m
Mastering LinkedIn Marketing with John Williamson | LinkedIn
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In this episode, Olivia sits down with John Williamson, Senior Content Marketing Consultant at LinkedIn. With over 10 years in the marketing industry, John has worked for a variety of companies including ITV, TheLadBible and now LinkedIn. He works with high priority brands on behalf of LinkedIn, so that they can get the most out of the platform.
Snack Ep #12: Is Your Network REALLY Your Net Worth?
👉👉👉 Sign up to The EmpowerHER Series here 👈 👈 👈
Welcome to another snack episode of our Girls in Marketing Podcast. These episodes expose our team chats and office debates for the world to hear – and we want you to get involved! Grab a snack and listen to our 100% unedited and unfiltered opinions on marketing, social media, personal branding and more.
In this episode, we talk about networking as
Breaking Out of Your Brand Bubble with Alex Hickson
In this episode, Amy is joined by Alex Hickson, Head of Digital PR at TrunkBBI. Alex is also the Founder of ecommerce business, Flaming Crap, and co-host of the ‘Where's The Bride?’ podcast.
We discuss the importance of storytelling and ‘breaking out of your brand bubble’ in marketing and PR and how to use it to increase brand awareness, specifically drawing on Alex’s own experience of launc
Snack Ep #11: Guess the Brand in 20 Questions (Play Along) Part 2
Welcome to another snack episode of our Girls in Marketing Podcast. These episodes expose our team chats and office debates for the world to hear – and we want you to get involved! Grab a snack and listen to our 100% unedited and unfiltered opinions on marketing, social media, personal branding and more.
In this episode, we're playing part 2 to our "Guess the brand in 20 questions" game. Play alon
Building a Personal Brand with Isobel Cowell | Kurogo
In this episode, Olivia is joined by Isobel Cowell, Head of Social at Kurogo, a personal branding agency. Isobel has a huge personal brand following on LinkedIn and is a young leader managing over 10 staff and the agencies social media.
We discuss how employees can build their own personal brands without owning a business, what life is like as a young leader, the struggles of imposter syndrome, an
Snack Ep #10: New Year, New Me? Goal Setting for 2023
Welcome to another snack episode of our Girls in Marketing Podcast. These episodes expose our team chats and office debates for the world to hear – and we want you to get involved! Grab a snack and listen to our 100% unedited and unfiltered opinions on marketing, social media, personal branding and more.
In this episode, we're discussing our new year goals for 2023 in both a personal and professio
Re-Introducing Girls in Marketing with Olivia Hanlon
We're officially launching Season 4 of the Girls in Marketing Podcast with a BANG 💥 In this episode, Amy is joined by Olivia Hanlon, Founder and CEO of Girls in Marketing.
We discuss building Girls in Marketing as a business, what life is like as a leader of a team and how Olivia stays productive with a hectic schedule.
Olivia talks about the growth of Girls in Marketing and how she pivoted
The Girls in Marketing Podcast: 2022 Wrapped 🎁
And that's a wrap for Season 3 of The Girls in Marketing Podcast.
The Girls in Marketing Podcast has definitely levelled up this year so we thought it was only right to take a look into some of our favourite clips from the podcast.
We’ve sat down with a range of guests this season, from innocent’s Social Media Manager and self-confessed comedian, Marcus Dean, to Neuro-divergent Advocat
Snack Ep #09: Our Favourite Christmas Campaigns 🎄
Merry Christmas Marketers! Join us for a special edition of the podcast talking about our favourite Christmas campaigns.
Welcome to our BRAND NEW Snack Episodes of the Girls in Marketing podcast. We've finally decided to expose our team chats and office debates for the world to hear – and we want you to get involved! So grab a snack and listen to our 100% unedited and unfiltered opinio
Exploring the Social Media Landscape with Karina Scott
In our final guest episode of 2022, Olivia is joined by Karina Scott, Founder of Girl About Social and Social media guru. After originally appearing on our Girls in Marketing Podcast back in 2021, Karina is back and better than EVER! Before diving into this episode make sure to check out her original episode here.
Karina works with clients on their social media management and has more recent
Snack Ep #08: Guess the Brand in 20 Questions (Play Along)
Welcome to our BRAND NEW Snack Episodes of the Girls in Marketing podcast. We've finally decided to expose our team chats and office debates for the world to hear – and we want you to get involved! So grab a snack and listen to our 100% unedited and unfiltered opinions on marketing, social media, personal branding and more.
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