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Cognitive Engineering

Cognitive Engineering

Cognitive Engineering 406 episodes Nov 11, 2026

The Cognitive Engineering podcast features occasional coherent musings from Aleph Insights, exploring topics related to cognitive engineering and decision-making. Each episode offers thoughtful analysis and engaging discussion on a range of subjects. The creators hope listeners enjoy the content as much as they enjoy recording it.

Episodes

It Just Doesn't Work
It Just Doesn't Work Nov 11, 2026 39:46 Why can you buy a toaster that can't toast a whole slice of bread? A listener’s dismay sets Fraser, Nick and Peter off on an investigation into everyday products that fail at their basic job. From dripping teapots to unpeelable bacon packaging, why do familiar design problems persist?We distinguish between things that wear out, things that are badly made and things that don’t work even when they w
Bad Vibes
Bad Vibes Nov 4, 2026 33:44 Can you tell whether someone is trustworthy from the moment you meet them? We often feel that we can spot a wrong ’un almost instantly, but how reliable are those gut instincts — and what does the evidence say about our ability to judge other people’s character?In this episode, Fraser, Nick and Peter explore the psychology of bad vibes, starting with a classic exchange from Lord of the Rings betwe
Swiss Army Knives
Swiss Army Knives Oct 14, 2026 38:49 Whatever happened to the Swiss army knife? Fraser, Nick and Peter explore the history and appeal of the pocket-sized multi-tool.From the Swiss army knife to printers, sporks and cycling tools, the team considers what makes combining functions worthwhile and when adding another feature makes everything less useful. Along the way, they discuss the enormous Wenger Giant, the case for specialist tools
Two-by-Two Matrices
Two-by-Two Matrices Oct 7, 2026 44:01 Can everything be made easier with two questions and four boxes? Fraser, Nick and Peter explore the undying appeal of 2×2 matrices, and ask how they can help us prioritise tasks, classify information and choose an analytical approach.From the Eisenhower matrix to known unknowns, the team discusses what makes a useful matrix, how to choose its axes and why an empty quadrant can prompt an unexpected
Looming
Looming Sep 30, 2026 30:25 What determines how we respond to approaching threats like moving objects or approaching deadlines? Fraser, Nick and Peter explore how we detect oncoming danger and how that response drives anxiety, fear and procrastination.The conversation begins with locusts watching Star Wars, then moves from collision avoidance to the way humans judge threats. Along the way, the team discusses why diaries can
Luck or Judgement?
Luck or Judgement? Sep 23, 2026 36:03 Did Mark Zuckerberg build one of the world's greatest companies through extraordinary skill, or was he simply in the right place at the right time? Using Meta's $77 billion Metaverse gamble as a starting point, Fraser, Nick, and Peter explore one of the most important questions in business, sport and life: how do we distinguish luck from skill?The conversation ranges from chess and noughts-and-cro
Future Communication
Future Communication Sep 9, 2026 41:39 As large language models become a routine part of office life, a curious workflow is emerging: people ask AI to expand a handful of bullet points into polished reports or emails, only for someone else to ask AI to summarise them back into bullet points.In this episode, Fraser, Nick and Peter ask whether this middle step still serves a purpose, or whether we're witnessing the beginning of the end f
Faking it
Faking it Aug 26, 2026 46:58 "Fake it till you make it" is one of the most repeated pieces of career advice, but does it actually work? In this episode, the team explores the origin of the idea, when it genuinely helps people succeed, and where it crosses the line into deception or outright fraud. From Arnold Schwarzenegger, Richard Branson and Steven Spielberg to Elizabeth Holmes and Sam Bankman-Fried, they examine the fine
Trillionaires
Trillionaires Aug 12, 2026 39:09 Elon Musk has become the world's first trillionaire. But is this simply the result of inflation and economic growth, or does it signal that we're entering a new era of wealth creation?In this episode, Nick, Peter and Fraser ask whether today's extraordinary fortunes are genuinely unprecedented or simply the latest point on a centuries-long trend. Along the way they unpack the difference between no
Sheer Luxury
Sheer Luxury Jul 29, 2026 37:38 Why do people spend extraordinary amounts of money on objects that seem to serve no practical purpose? And what exactly separates luxury from quality?Inspired by the case of former SNP chief executive Peter Murrell's misuse of party funds for high-end personal purchases, Fraser, Nick and Peter use a series of examples to explore the deeper psychology of luxury.The conversation moves beyond politic
AI Slop
AI Slop Jul 22, 2026 47:41 In this episode, we explore the phenomenon of AI slop - the flood of bland, over-polished, formulaic content generated by chatbots and their ilk - and ask how AI content has gone from cool, to naff, to actively despised.The conversation ranges from AI-generated writing and artwork. to clip art, stock photography, PowerPoint transitions and social media, asking whether technologies become naff simp
It’ll Only Take Five Minutes
It’ll Only Take Five Minutes Jul 15, 2026 35:26 Why do days filled with quick, easy tasks leave us feeling as though we've achieved nothing? In this episode, we explore the psychology of the "five-minute job": the seemingly trivial administrative tasks that can consume entire days.Starting with Nick's frustration at Mondays disappearing into emails, shopping, backups and life admin, the discussion uncovers why knowledge work is uniquely vulnera

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