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Paul Green's MSP Marketing Podcast

Paul Green's MSP Marketing Podcast

Paul Green's MSP Marketing Edge 353 Episodes Sep 14, 2026

Paul Green's MSP Marketing Podcast is a weekly show for Managed Service Providers (MSPs) who want to improve their marketing and grow their business. Hosted by Paul Green, the world's go-to MSP marketing expert, it offers practical ideas, expert advice, and guest interviews to help attract new clients. The show covers strategies to increase Monthly Recurring Revenue (MRR) and boost net profit. Listeners can also email questions to Paul, who answers them on air, and video versions are available on YouTube.

Episodes

Writing The ONE Piece Of Content That Generates MSP Leads
Writing The ONE Piece Of Content That Generates MSP Leads Sep 14, 2026 00:48:40 Case studies are the single most powerful piece of marketing in an MSP’s toolbelt, here’s how to get started. Also this week, is it ever a good idea to rebrand your MSP? And, you can’t grow your MSP until you’ve got solid leadership (even if it’s just you and a tech). Welcome to Episode 357 of the MSP Marketing Podcast with me, Paul Green, powered by th
REALLY Messing Up An MSP 'Discovery Call'
REALLY Messing Up An MSP 'Discovery Call' Sep 7, 2026 00:49:09 A discovery call is the thing that turns a warm lead into a booked sales meeting – here’s a 6 part format for getting the most from them. Also this week, how to market your MSP during a quiet spell, and the secret to being recommended more by AI. Welcome to Episode 356 of the MSP Marketing Podcast with me, Paul Green, powered by the MSP Marketing Edge.
MSP's Ultimate Guide To Winning Financial Services Clients
MSP's Ultimate Guide To Winning Financial Services Clients Aug 31, 2026 00:54:19 If your MSP is looking for a vertical that ticks almost every box, then financial services might be the one… here’s why. Also this week, the “trust transfer” trick of borrowing credibility from people prospects already trust, and my guest built an MSP to $143m exit and understands why MSP founders get stuck. Welcome to Episode 355 of the MSP Marketing P
MSPs: How To Win Back Clients Who Left
MSPs: How To Win Back Clients Who Left Aug 24, 2026 00:36:33 For MSP’s, winning back past clients is actually one of the easiest and cheapest opportunities… are you overlooking this? Also this week, the horrendous truth of how MSPs are losing sales opportunities and annoying existing clients on the phone, and the MSP who thinks you should sell Google Workspace, not Microsoft. Welcome to Episode 354 of the MSP Mar
MSPs: Never Talk About AI Like This
MSPs: Never Talk About AI Like This Aug 17, 2026 00:44:44 Let’s discuss how MSPs can talk about AI without sounding like everyone else to win more consulting opportunities. Also this week, the pricing page no MSP dares to build, and what are the hot opportunities in the channel right now? Welcome to Episode 353 of the MSP Marketing Podcast with me, Paul Green, powered by the MSP Marketing Edge. How to talk abo
SPECIAL: MSP Marketing Audit (3 of 3) - Focus On Revenue
SPECIAL: MSP Marketing Audit (3 of 3) - Focus On Revenue Aug 10, 2026 00:49:06 We’re finishing our three part marketing audit with a focus on revenue protection. There is a gold mine sitting inside your existing client base, let’s find out if you’re maximising that in your MSP. Welcome to Episode 352 of the MSP Marketing Podcast with me, Paul Green, powered by the MSP Marketing Edge. SPECIAL: MSP Marketing Audit (3 of 3) – Focus O
SPECIAL: MSP Marketing Audit (2 of 3) - Generating Leads
SPECIAL: MSP Marketing Audit (2 of 3) - Generating Leads Aug 3, 2026 00:30:38 This is part two of our three-part marketing audit where we’re auditing your lead generation machine using my three-step lead generation system. Build audiences, grow relationships, and convert relationships. Welcome to Episode 351 of the MSP Marketing Podcast with me, Paul Green, powered by the MSP Marketing Edge. SPECIAL: MSP Marketing Audit (2 of 3)
SPECIAL: MSP Marketing Audit (1 of 3) - Do you have these fundamentals?
SPECIAL: MSP Marketing Audit (1 of 3) - Do you have these fundamentals? Jul 27, 2026 00:39:47 To mark our 350th episode I’m giving you a complete audit of your MSP’s marketing. By the end of this you’ll know exactly where to focus your marketing efforts to create a stronger foundation. Welcome to Episode 350 of the MSP Marketing Podcast with me, Paul Green, powered by the MSP Marketing Edge. SPECIAL: MSP Marketing Audit (1 of 3) – Do you have th
How MSPs Can Find New Clients With Direct Mail
How MSPs Can Find New Clients With Direct Mail Jul 20, 2026 00:45:32 MSPs not yet using direct mail to warm up leads are missing out on a major marketing channel – here’s five ideas to get started. Also this week, do video testimonials like this to influence prospects, and how MSP owners unintentionally self-sabotage their marketing. Welcome to Episode 349 of the MSP Marketing Podcast with me, Paul Green, powered by the
MSPs' Greatest Sales Weapons
MSPs' Greatest Sales Weapons Jul 13, 2026 00:43:56 Here are six psychological weapons of influence that you can apply to your MSP’s marketing to win more clients. Also this week, three hot marketing ideas around Copilot, and the surprising secret for talking to clients about cyber security. Welcome to Episode 348 of the MSP Marketing Podcast with me, Paul Green, powered by the MSP Marketing Edge. A deep
MSPs: Use Webinars To Find Hot Prospects
MSPs: Use Webinars To Find Hot Prospects Jul 6, 2026 00:46:50 Let’s look at why webinars are an amazing way for MSPs to grow their business primarily because most MSPs aren’t doing them. Also this week, get up at 5am every weekday to grow your MSP, and before you do any marketing or sales, you MUST get these foundations right. Welcome to Episode 347 of the MSP Marketing Podcast with me, Paul Green, powered by the
Are Facebook Ads Suddenly HOT Again For MSPs?
Are Facebook Ads Suddenly HOT Again For MSPs? Jun 29, 2026 00:37:34 Facebook has a new ad system that could be a game changer for MSPs. Also this week, where should you put your LinkedIn energy… personal profile or company page?, and meet the guy who built an MSP from zero to $20 million in six years. Welcome to Episode 346 of the MSP Marketing Podcast with me, Paul Green, powered by the MSP Marketing Edge. Are Facebook

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